Yes it's funny word. But for me it sums things up pretty well. It's a combination of interactive and motivate. And interaction and motivation are both things which are pretty important to me.
By interaction, I mean the interaction of people with exhibits, each other and their environment in places such as museums, science centres, heritage sites and other cultural spaces. As for motivation - like all social observers I'm interested in people - why do we do what we do? How do others influence us? How does design influence us? And what does this mean for planning of museums and other cultural spaces; indeed for society at large?
In this blog I hope to explore some of these questions, as well as share the things that inspire me.
